World War I in August 1914, the Model 40 Defender The first water pistol and with the outbreak of Within two years of his arrival he had also designed At the time it was discontinued more thanĨ,000,000 of the guns had been produced and sold. Next 64 years until it was dropped from the line inġ979. Produced in 1914, continued in production for the That remarkable pump gun, which was first During the ensuing years Lefeverĭesigned and engineered such Daisy classics as the Remained a part of Daisy until his retirement inįebruary 1953. Hough quickly realized that the gun design and the man were unique and invited him to Plymouth to which he agreed saying ”… for a few months to get you started.”Ī month later Lefever arrived in Plymouth and Hough said such a letter would have turned him off but because the concept intrigued him he set out in early February to visit St. Louis to see me, and I will show you the gun.” With the flurry of end of year business a perfunctory response was sent saying that if Daisy were interested “…he would be contacted in the future.” Back came a letter saying if Daisy wasn’t interested others would be. Some years later Mr. Lefever said he had designed a pump gun. He laid out his credentials and said if Daisy was interested someone could “…come to St. In late December 1911 a letter from a Charles F. Is one of the many interesting stories related at Bennett traveled the world establishing Daisy’sĮxport market. Someone for that purpose decided to pack up and make Pursue the international market and rather than hire At that point Charlie Bennett determined to Sales without any real effort on the part of theĬompany. With the advent of the 20th Century, Daisy’s exportīusiness was approaching 25% of its total annual The new little rifle soĬaptured the attention and interest of wholesalersĪnd consumers that it sold over 36,000 units the Hallmark of Daisy styling and set the tone forįorward thinking innovation that has served Daisy so Plated, 1,000-shot rifle, that was to become the In January of 1903 Daisy introduced its first leverĪction repeater, the No. Remarkable team directed the affairs of Daisy. “Uncle Charlie” Bennett was named General Manager Iron Windmill Company and as General Manager hadįought hard to keep the struggling company operatingĭuring its early years. Hough was one of the founders of the Plymouth TheĬompany continues to hold that market-dominantĭaisy suffered a major loss with the death of Lewis Some 30 competitors during its first decade. Industry, having seen the appearance and demise of The dominate force in the burgeoning air gun The 19th Century, Daisy had established itself as Of the windmill business for good and changes it's Hough joins the company to keep theīooks part time while continuing to run his father'sġ895 - The Plymouth Iron Windmill Company gets out Makes a trip to Chicago and sell 10,000 guns to Were distributed within a radius of one hundredġ891 - Charles Bennett is hired to serve as theĬompany's first salesman at a salary of $85/month Twenty-five employees of Plymouth Iron WindmillĬompany were producing 50,000 guns, most of which Windmill- so much so that the focus of the company Were more interested in the "Daisy" than the The popularity of the premium item was huge. To use the metal air rifle as a premium item. Hamilton was the first to develop a metal air rifle.Īfter firing the gun (first at a basket of red-inkĬovered paper and then an old shingle), HoughĮxclaimed in the slang of the time, "Boy, that's aĭaisy!" and later convinced the Board of Directors While the "Chicago" air rifle-madeĪlmost entirely of wood - had been made since 1885īy the Markham Air Rifle Company of Plymouth, The voteįailed by one vote - that of General Manager LewisĬass Hough. Windmill sales did not take off as expected and theĬompany came close in 1888 to liquidating. However a premium item, givenįree to farmers who purchased these windmills, was Of Detroit, had for four years been making iron Windmill Company in Plymouth, Michigan, just outside Had just been invented and was only available as a
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